Simple Token (OST)
What Is It?
It’s basically used to power and link niche token economies from mainstream consumer apps and build a network of Branded Tokens with OpenST protocol, which businesses can use to launch Branded Tokens without doing blockchain development of their own.
Till now crypto has only been powering upcoming DAPPs and very few tokens have been looking to integrate the current app infra to blockchain.
So in a way the OpenST protocol could be used to build things like Steem, MobileGo, Cryptokitty, DNT etc. Even one consumer app like Cryptokitty clogged the Ethereum network. ST can be a good solution to add scalability to the Ethereum blockchain with its sidechain solution.
OST is to ETH what ARDR is to NXT. Soon people will realize that sidechains are the solution to scale mainchains like ETH and NXT and sidechain projects coulds blow up.
Reddit User Nucky888 Summarized It well in a recent post:
To give some insight, we are talking to loyalty point platforms, gaming platforms, marketing platforms, various user-content/social platforms, logistics platforms, payment platforms and some blockchain projects and decentralized applications across automotive, medical, energy and social that are considering using white label tokens and the benefit of a broader Simple Token based branded token economy.
The big thing to figure out is how your token economy will move tokens around: how will they be earned and spent and how can they be bought. This article published a while ago gives a great HL overview of some ways the tech can be applied to tokenize businesses and applications:
ST has the same team that built fab.com which was at one point hailed as the fastest growing startup in the world. It raised $350 million of VC funding, had 800 employees was valued at a billion dollars during its peak. It failed in the end due to the failure of hyper growth model sustainability but the team nevertheless showed they are capable of building a big venture from ground up.
- One of the best managed ICO’s we’ve seen. There were no hiccups, every problem was instantly solved and almost everyone got the same bonuses. The best part was pre-sale tokens being vested over the year and yet 25% of ICO funding was raised through that.
- Hands-down one of the most professional team I’ve seen in crypto. To try you could go and troll Jason (the CEO) on the telegram channel as much as you’d like. But he’d be humble and calm and answer all your questions in detail. They take abuses as gracefully as they take appreciation. They reply during holidays, engage in conversations, take feedback and work on it. At times I feel that they’re outsiders, too professional for the out-of-reality devs in crypto. Just read this (article from CEO) and you’d know why I say that. https://hackernoon.com/insider-reflections-on-the-ico-bubble-part-ii-what-it-takes-to-ico-73a93685197a
- A lot of new updates coming in January (hint: New exchanges and partnerships) – https://medium.com/simple-token/simple-token-prepares-flying-start-to-2018-12154670dae9
- Naturally I felt all this was too perfect to be true and I was apprehensive of their technical capabilities but when I checked out their team, I saw the Chief Technology Strategist is Bejamin Bollen (https://www.linkedin.com/in/benjaminbollen/), he was a lead developer at Hyperledger Burrow, before that he was a lead at Monax industries providing enterprise blockchain solutions and before that he was a core developer of the MaidSafe protocol. The technical acumen box was also checked.
Very promising long-term hold and it’s extremely undervalued right now. Sidechain solutions can be huge going forward because of scalability issues of BTC and ETH. I’m betting on the team here and I feel this can easily be a top 20 coin. Currently sitting at 50 mil MarketCap.
It’s on Binance and new exchanges will be added soon. It’s worth digging a little deeper to realize the potential this has. Do your earn research and I’m sure you’ll find it undervalued too.
Presentation Deck: https://drive.google.com/file/d/0B4f0lcszU8fnRmZKNWhUc1FoaUU/view
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